Can Social Media Activity Move to Results?

You might be draining value from your organization if your social media efforts create more activity than results. There’s no doubt that social media is here to stay, one way or another. We’re bombarded with emails that offer “10 ways to generate leads and checklists to succeed with social selling” and social selling checklists that… Read more

Communication Breakdowns = Lost Revenue

Our recent survey of Leadership Report readers produced a bucket-load of content suggestions for future Reports. (Thanks to all who participated.) Several suggestions centered on using case studies to “help us get the kinds of measurable results you talk and write about.” Today’s issue is in response to the requests for case studies received from… Read more

The Goldilocks Standard in Corporate Culture

Getting It Just Right I’ve been fascinated with organization culture since Terrence Deal and Allan Kennedy published Corporate Cultures: The Rites and Rituals of Corporate Life in 1982. It was among the first serious books about corporate culture. Deal and Kennedy cut through the academic mumbo-jumbo and defined culture simply as “the way we do… Read more

Five Steps to Re-Inventing Communication in Business

Contemporary communication functions can make a huge financial impact on their organizations. As business leaders realize that communication functions don’t have to be value-sapping cost centers, the old days of “shoveling out stuff” are riding into the sunset. It’s very much the equivalent of the human resources transformation 25 years ago. HR was viewed as… Read more

Developing Effective First Line Leaders

What’s the one best way to develop first-line leaders’ communication skills?   Hint: it’s not just training. Having advised many of the companies that regularly churn out the best leaders, I believe the most effective type of leadership development comes from blending classroom training and on-the-job execution that’s targeted squarely at improving business results that matter…. Read more

Most IC Departments Don’t Add Real Value, But Can!

Last week, I delivered a keynote presentation in Dallas to more than 50 internal communication people representing many companies. The event was sponsored by Poppulo, the social media firm based in Ireland. The focus: How to shift from cost centers to value creators. Historically, internal communication managed formal channels that included town hall meetings, newsletters,… Read more

Can We Start with Civility in Business Meetings?

We ended 2017 with a Leadership Report entitled, “Bringing Civility Back,” because at the start of 2017, I naively wrote that I hoped political and news media pettiness could subside. No way! To the contrary, politicians have turned flat-out ugly and many in the news media seem to thrive on the Game of ‘Gotcha,” preferring… Read more

What the World Needs Now is Love, Sweet Love

What the hell was I thinking? I just re-read my January, 2017 Leadership Report. The lead paragraph of that issue asks: “Is it possible to make political discussions more civil? Can we use our political conversations and posts to help us learn and grow, or at least start by pretending that despite what we might… Read more

Are You An Expense or Profit Center?

Most internal communication efforts play the role of town crier rather than business problem solver.  Where is the power of the town crier approach?   To add value to an organization, internal communication needs to focus on improving results rather increasing activity that has little to no business impact.  That begins by changing what gets measured…. Read more

Are You Out Of Touch With Your Business?

Most internal communication departments work on the outskirts of town. That’s what a vice president of operations told me recently. “They’re worried about stuff that doesn’t matter that much. They worry about click-throughs, opens, mentions, share of voice, awareness and retweets. I’m worried about financial and operating results. They need to work with us in… Read more